Education
Communication & New Media
Master I - Rcs Academy / Oct 19 - May 20
Project work: "Transgender, health rights are not equal for everyone"
Marketing
Master's degree - Bocconi University / Sep 16 - Mar 19
Dissertation on Advertising Management: "Advertising and diversity: how ethnicity changes purchasing behaviors"
Cultural Heritage Management
Bachelor's degree - Università Cattolica / Sep 13 - Jul 16
Dissertation on Performance Audit:
"Audit in a publishing company: the Iperborea case history"
Other Courses
Editing
Working Experience
Contributing Writer
The Vision / Mar 18 - present
Writing longforms about culture, gender and politics
Jr. Marketing Manager
Crescenzi&Co. / Jul 18 - Oct 19
Deploy successful marketing campaigns and own their implementation from ideation to execution
Produce valuable and engaging content for website and social media
Create marketing material, from website banners to hard copy brochures and case studies
Measure and report analytics
Manage social and live community
Build strategic relationships with journalists
Write press releases
Manage PR services during Fashion and Design Week
(matching people to invite to customer's brief, create newsletter, research talents to involve)
Jr. Content Writer
MANINTOWN / Sep 17 - May 18
Night class - Belleville / Mar 19 - Jan 20
How does a publishing company work?
Theory and practice
Crossmedia Writing
Night class - Scuola Civica Paolo Grassi / Oct 17 - May 18
Proofread and edit blog posts before publication
Write interviews, news, longform and reportage
Conduct keyword research and use SEO to increase web traffic
Keep contact with press offices
Influencer research and management
Edit WHITE's house organ magazine during Milan Fashion Week
How to develop a story based on the chosen media
Contributing Writer
Download PDF version
Cultweek / Sep 15 - Jul 16